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Negotiation · Business · Professional Certifications

Negotiation Tactics, Cognitive Biases and Ethics

Distributive tactics, concessions, framing effects, deception and ethical limits.

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39 basic cards for Business Negotiation. It opens with "What is the anchoring effect in negotiation?" and "What is the recommended strategy for making an opening offer?". Study it alongside the other Business sets below.

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What is the anchoring effect in negotiation?
Show answerThe cognitive bias where the first number presented influences all subsequent valuations and judgments of fairness.
What is the recommended strategy for making an opening offer?
Show answerMake an ambitious but defensible first offer to anchor the negotiation zone in your favor.
Define bristling in a negotiation context.
Show answerA tactical response to an extreme anchor where the other party rejects it strongly, signaling it is far from reasonable.
What is the flinching technique?
Show answerVisibly reacting with surprise or distress to an offer to signal it is unacceptable, pressuring the other side to improve it.
What does BATNA stand for?
Show answerBest Alternative to Negotiated Agreement, your most attractive course of action if negotiation fails.
Define ZOPA in negotiation.
Show answerZone of Possible Agreement; the range between both parties' reservation prices where a deal is mutually acceptable.
What is nibbling?
Show answerRequesting small additional concessions near the end of negotiation when the other party is psychologically committed to closing the deal.
What is the reciprocal concessions norm?
Show answerThe social expectation that if one party makes a concession, the other feels obligated to reciprocate with a concession of roughly equal value.
How does concession pattern signal intent?
Show answerThe size and timing of concessions reveal information: large early concessions suggest a weak BATNA, while no concessions suggest firmness.
Describe the good guy, bad guy tactic.
Show answerTwo negotiators act as a team: one is rigid and threatening, the other sympathetic and reasoned, pressuring the other side to accept the good guy's less extreme position.
What is the risk of splitting the difference?
Show answerIt anchors both sides to the midpoint without examining underlying value, often leaving value on the table or creating false compromise.
When is a package deal preferable to itemized offers?
Show answerWhen parties value individual items differently, bundling allows trades where you concede on low-value items in exchange for gains on high-value items.
Why does the timing of concessions matter?
Show answerEarly concessions signal weakness and invite greater demands; later concessions signal scarcity and firmness, making them more credible.
What is the door-in-the-face technique?
Show answerMaking an extreme initial request that will be refused, then following with a more reasonable request that appears as a concession and is more likely accepted.
What is the foot-in-the-door technique?
Show answerStarting with a small, easy-to-accept request to build commitment, then following with larger requests that leverage the initial compliance.

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