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Anthropology · College

Anthropology of Globalization and Modern Culture

Contemporary anthropology topics including globalization, migration, and identity in the modern world.

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In anthropological terms, what is globalization?
The increasing interconnection of people, cultures, and economies across the world through technology, trade, and migration.
Define cultural homogenization.
The process by which distinct local cultures become more similar due to global flows of people, products, and ideas.
What is glocalization?
The adaptation and modification of global products, ideas, or practices to fit local contexts and preferences.
What is transnational migration?
Movement of people across borders who maintain social, economic, and cultural ties to their country of origin while establishing themselves in a new location.
Define a diaspora community.
A group of people dispersed from their homeland who maintain cultural identity, social networks, and sometimes political ties across geographic distance.
How does anthropology approach the study of identity in globalized contexts?
By examining how individuals and groups negotiate multiple cultural affiliations and construct identity through cross-cultural encounters.
What is cultural hybridity?
The blending of elements from two or more cultural traditions into new forms that are distinct from their original sources.
Define code-switching.
The practice of alternating between two or more languages or dialects within a single conversation or interaction.
What is cultural imperialism?
The dominance of one nation's or culture's values, practices, and products over others, often through economic or political power.
Define soft power in a cultural context.
The ability to influence others through cultural attractiveness and persuasion rather than coercion or force.
What characterizes global consumer culture?
A worldwide culture centered on consumption of brand-name goods and services that transcends national and local boundaries.
What does McDonaldization refer to in anthropology?
The application of standardized, efficient fast-food restaurant principles to all aspects of contemporary society and culture.
Define cultural relativism.
The anthropological principle that a culture's beliefs and practices should be understood within their own context rather than judged by another culture's standards.
What is ethnocentrism?
The tendency to view one's own culture as superior and to judge other cultures by the standards and values of one's own culture.
Define syncretism.
The blending of elements from different religious or cultural traditions into a new hybrid form of practice or belief.

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